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Tag Archives: mobile marketing

What Does It Mean For Your Business That Olympic Mobile Search Is WAY Up?

An interesting article came out today about the fact that mobile searches, during and about the Olympics are way up, even overtaking computer searches at some points. In Australia, the UK, and the US mobile searches were in the 40% range, and in Japan it even got to over 55% at one point. These are [...]

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6 Simple Steps to Marketing on Foursquare

There is no doubt Foursquare has become a popular mobile social site, that small businesses should not ignore. Marketing on Foursquare is not that hard and very similar to networking on Twitter, Facebook, & LinkedIN.  The cool thing about Foursquare (as opposed to other social networks) is you are able to engage with customers who [...]

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As Consumers Flock to the Web – Is Your Business There to Greet Them?

“62% of all US small businesses don’t have a web presence!!” – Google Representative Last fall I attended a Local Search Marketing conference held by GetListed.org and that was the most shocking statistic that I heard that day.  She said that this is what Google believed to be true (think they have the data to [...]

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Fear, Uncertainty and Doubt

Back in the day, a lot of technology was sold using the F.U.D. principle. Business owners are pretty sharp, but when pressed for time they cannot always dig deeply and research every new thing that comes along. So tech sales agents would exploit this situation and tell them just enough to close a sale based [...]

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Comparison Shopping in 2010

Scanning Barcodes on your phone to do comparison shopping in real time while browser through a retail store is how your customers will shop.  If you have a small business, my question to you is… what are you doing to prepare for the new smart phone technologies?  What is your internet local/mobile search marketing strategy? [...]

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