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How Social Search Works

Social search is not going away.  It is important for small businesses to get involved with the major social media sites especially now that social search is a part of the search results pages for people who belong to your social circles. I believe small businesses should have several social profiles.  One that is personal [...]

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How to Merge Google Maps Listing Properly

Google Maps can be a mess.  Often it can produce duplicate listings for business(s) which can cause many issues when you are trying to get your Google Map Listing to rank well (ideally within the 7-Pack). Sometimes its Google Map’s fault and other times it’s Merchant’s fault for  not understanding how Google Maps works.  Regardless [...]

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Google LBC’s New “Post to Your Place Page” Feature

This is really cool.  Not sure when Google LBC released this new feature, I haven’t heard anyone speak about it yet. I was in tweaking a couple of things with a fairly new client’s account and I noticed a new feature called “Post to Your Place Page”.  It looks like this: And then when it goes live [...]

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How To Edit & Delete Google Maps Coupons

I noticed there was quite a few people who were having trouble understanding how to edit and/or delete their Google Maps Coupons on the G-Maps Forum.  It looks like some of merchants where dealing with a bug, but some people just didn’t know how to navigate around on the Local Business Center.   This video tutorial [...]

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Google Maps Bulk Upload

To Upload, Or Not To Upload, That Is The Question: This has become a current question I have had to ask and consider with one of my more recent clients.  This client has several hundred locations via a franchise and they want to monitor & optimize their Google Maps listings.  The question we had been [...]

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Local Search Marketing for 2010

Personalized Search So we are quickly approaching 2010 and its becoming more apparent what is on Google’s agenda. It looks like they are moving forward to add a couple new elements to Universal Search.  It looks like ‘personalize search’ and ‘real time search’ are two major elements of universal search that is not going away. [...]

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Google’s “Favorite Places” Another Shift in Local Search Marketing

It looks like there are more shifts taking place in the Local Search with Google. Today one of my favorite bloggers (Greg Sterling) in the Local Search Industry writes about how Google has sent out physical window decals to these 100,000 businesses for them to display in their windows. Now what is so cool about [...]

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Google Maps Local Listing Advertising

Google is in beta testing on their Local Listing Ads, the question I have is why do you think its taken them so long to  start to monetize these local listings?   Do you think there was no need in the past because they didn’t display the 7-Pack in the organic search engine pages. Now [...]

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Google Maps: Citations, Reviews, & User Content

Claiming and filling out your Google Maps Listing is the easy part, but it’s usually not enough when trying to rank within the ultra-competitive Google Maps 7-Box. The last place you want your local business to be listed in is the “More results near…such, such city” which might as well say “More results near invisible [...]

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Setting Up Google Maps Listing Within Google’s LBC

If you haven’t gone through the initial Introduction to the Google Maps we suggest you do that first.   The section below is the second part to our free Google Maps Course. It’s amazing how many things you can do wrong with these free listings.  Just following our advice to filling out your Google Maps Listing [...]

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