Claiming and filling out your Google Maps Listing is the easy part, but it’s usually not enough when trying to rank within the ultra-competitive Google Maps 7-Box. The last place you want your local business to be listed in is the “More results near…such, such city” which might as well say “More results near invisible [...]
Introduction to Google Maps & Google’s Local Business Center
I may have rambled a little in the video above , but the point I was trying to make is that a very large percentage of all searches have a local intent, so much so, Google is displaying a (7-Box) Google Maps listing in the organic SERPs (search engine results pages) on many searched broad [...]
SEO & PPC – The Perfect Couple
I just found this interesting post today at WebProNews.com where they revealed the Coles Notes version of a recent study done by two NYU Professors. It basically shows that by having a strong SEO presence and running PPC ads together will improve your conversions rates. If you would like to read the full meal deal, [...]
Why Having a Visible Google Local Listing is Essential for Small Businesses
Getting a free local listing with Google’s Local Business Center is easy, but attaining top positioning is not. You must understand the ‘ins’ and ‘outs’ of how Google ranks their local listings, which does NOT play by the same traditional SEO strategies for the organic listings. Here are a few tips (but not all our [...]
Local Organic Search Optimization Case Study
Watch the video case study above. This case study didn’t have a ton of competition for their localized GEO-specific keywords, but many small businesses are in similar situations. This doesn’t mean it’s not a good idea to have great search engine rankings those GEO-specific keywords. When people add local modifiers they are usually really close [...]
Adding a Optin Page to Your Facebook Page
Some (not enough) small business owners use opt-in boxes to capture leads on their websites, but they are not using them on their Facebook profiles. Why Not?! This is an easy, quick way to gather fully qualified leads from Facebook. Facebook is a totally amazing way to get leads because people on there can see [...]
Small Business Internet Marketing in 2010
I know its not quite 2010 yet, but we are almost there and I wanted to comment on what it’s like to successfully market a small business in today’s marketplace. After, watching the video above it’s obvious the world has changed so much in so little time. The old ways of marketing via traditional media [...]
Using Google MY MAPS to Market Your Business
With MY MAPS showing up on Places Pages, its obvious that they have weight on the local ranking algorithm for the 7-Pack. Why not use this obvious knowledge to your advantage. (If you are not a familiar with what the 7-Pack is, then you may want to take our Google Maps Course – its [...]
