Recently over the last 6 months, there has been no shortage of changes with local search marketing. One of those majors shifts is Google Places Reviews. It is apparent that “reviews” is becoming increasingly more important to Google Places and Google Maps. As these updates and changes to the local ranking algorithms have been beneficial [...]
How to Add Your PPC Ads to Google Place’s Pages
Here’s a neat little PPC trick to use Google Adword’s Sponsored ADs to target your competitors Places Pages. (Follow the instructions in the video above.) Login into your Adwords account. Create a new campaign, for the “networks” setting select Display Network ONLY Then click the setting for “Relevant pages only on the placements and audiences [...]
Why Closed Captions is a Important Video Marketing Strategy
I just came across this awesome video by Don Crowther about Closed Captions (I have been a fan of his since I took his social media course about 2 years ago through Stompernet). I was trying to figure out a cost effective way to get my videos to have the closed captions because I was [...]
Integrated Local Search Results (Google Places + Organic Listings = Local Search)
Crazy Changes! So it looks like as of yesterday that if you do a search with a local modifier (city/metro) you will get a merged search results page of Google Places and Organic Listings. I am not sure what all this means for how Google is deciding to rank it all, but obviously Google wants [...]
Is Your Website Optimized For ALL Browsers?
Google has this neat little tool (100% free) in their Google Labs called Browser Size and it allows you to add your website into the search bar and it’ll display what your website looks like in different browser sizes. This is an important test to do because you want to make sure all your important info [...]
Using Google Webmaster to Identify Your Links
Does Google Really Not Show The Links They Find Pointing to Websites? There is a SEO myth out there that Google doesn’t tell you all the links they find pointing to a site, thus many SEO’ers & Webmasters use Yahoo to get a much more realistic idea of links point to a site. Well, this [...]
Google Maps’s Allows Businesses to Respond to Reviews
Google Maps (Google Places) have recently allowed businesses to respond to reviews left by customers on their Google Places listings. This is a very cool gift they have given small businesses. You can only see this feature when you are logged into your Google Places account and then when you go to your listing. It [...]
Plugin Helps Increase Subscribers: Subscribers Magnet
Last week I had the great pleasure to download, and test-drive a brand-new plugin from MaxBlogPress creators; it is called ‘Subscribers Magnet‘… perhaps you have already heard or read reviews about it! You can see in action on our site. Here’s my opinion about it and why I think you should or NOT buy it! [...]
Adwords PPC Sitelinks – How This Can Improve Your CTR’s & Lower Your CPC’s
Adwords has recently given us a new gift to online marketers: “Sitelinks”. You can know add sitelinks to your AD’s and this is a fantastic way to increase your virtual real estate in your PPC AD. This will usually make your AD stand out more and thus result in higher CTR’s and when you have [...]
Google in Five Years
I thought this was an interesting video from Matt Cutts (who is Google’s Head Cheese for SEO Spam Control). He talks about where he would like to see Google in 5 years. If you read in between the lines, he mentions some very interesting things. One being the use of mobile smart phones and the [...]
