Do you regularly share where you are and what you are buying with location-based services? And do you regularly use your internet-enabled cell phone to look for location based deals? Whether you personally do or don’t, doesn’t matter, because most likely your potential Customers are, so that is a compelling reason to at least scan [...]
Why Every Small Business MUST Have a Mobile Friendly Website
Watch this mobile webinar by Google. It’s obvious mobile is HOT and not going away. The question you need to ask yourself is: “Is my website mobile friendly?” If you answered, “No.” or “Not Sure.” Then you want to find out ASAP. Just got to howtogomo.com and take this free test and you’ll know for [...]
As Consumers Flock to the Web – Is Your Business There to Greet Them?
“62% of all US small businesses don’t have a web presence!!” – Google Representative Last fall I attended a Local Search Marketing conference held by GetListed.org and that was the most shocking statistic that I heard that day. She said that this is what Google believed to be true (think they have the data to [...]
Google Says New Google Maps ADs Will Increase CTR’s by 100%
Google has redesigned its local ad formats for Google Maps for Mobile. The company says the new formats have performed well in tests, increasing click-through rates by 100%. If you run Adwords campaigns for yourself, you can test this if you run your campaigns separately. Here at SBOC, we always run mobile PPC Ads in [...]
Google Goggles or QR Codes…?
Google Goggles makes me want to get an Android phone. I’m getting tired of my iPhone (especially since Rogers is consistently sold out of the iPhone 4) I thought QR codes would be the next mobile fad, but why use a QR Codes when you can just take a picture of the product, poster, whatever. [...]
