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Setting Up Google Maps Listing Within Google’s LBC

It’s amazing how many things you can do wrong with these free listings.  Just following our advice to filling out your Google Maps Listing within the Google’s Local Business Center (LBC) can make the difference in your business outranking your competition in the 7-Box. Before we get into the nitty-gritty of how to set up [...]

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Introduction to Google Maps & Google’s Local Business Center

When someone searching adds a local modifier to the searched term (like a city or postal/zip code), then the searcher has 100% local intent. Google knows this and then serves up the 7-Box Google  Maps listing at the top of the organic search results page (above the traditional 10 website listings). If you have a [...]

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Why Having a Visible Google Local Listing is Essential for Small Businesses

Getting a free local listing with Google’s Local Business Center is easy, but attaining top positioning is not.  You must understand the ‘ins’ and ‘outs’ of how Google ranks their local listings, which does NOT play by the same traditional SEO strategies for the organic listings. Here are a few tips (but not all our [...]

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Local Organic Search Optimization Case Study

Watch the video case study above. This case study didn’t have a ton of competition for their localized GEO-specific keywords, but many small businesses are in similar situations. This doesn’t mean it’s not a good idea to have great search engine rankings those GEO-specific keywords. When people add local modifiers they are usually really close [...]

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Using Google MY MAPS to Market Your Business

With MY MAPS showing up on Places Pages, its obvious that they have weight on the local ranking algorithm for the 7-Pack. Why not use this obvious knowledge to your advantage.   (If you are not a familiar with  what the 7-Pack is, then you may want to take our Google Maps Course – its [...]

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Google LBC & Universal Search Overview

Nice work gents with the overview on how Google LBC and Universal/Local Search is working.

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Google’s LBC’s Dashboard Gets a Facelift

Google’s LBC is finally integrating some analytics to their dashboard. I always hated that you can’t track the data on these free local listings. I know a ton of people can find businesses this way, but they may never click through to your actual website thus leaving you no data except that you had a [...]

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Google Local Maps – Must Have for ALL Small Businesses

Just watch this video below and tell me why you would not want to take advantage of Google’s free tool to list your business in on Google Maps. Google local is even showing up majority of the time now on organic SERP’s when a local keyword modifier is being used. If you have a small [...]

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Google Maps – Learn What Determines Your Rankings

I thought this presentation by Mike Blumenthal on understanding ranking factors on Google Maps was really well done and it would be useful to all small business owners. What did you think…?

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Testimonials Are A Must!

I’ve discussed elsewhere the power and value of using testimonials from satisfied customers to help promote your business online. If you have an effective system in place to collect high quality testimonials, they can serve many purposes: Customer reviews/testimonials can aid in producing good copy for your website. They educate on what products and services [...]

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