Local Search Marketing for 2010
Personalized Search
So we are quickly approaching 2010 and its becoming more apparent what is on Google’s agenda. It looks like they are moving forward to add a couple new elements to Universal Search. It looks like ‘personalize search’ and ‘real time search’ are two major elements of universal search that is not going away.
Real Time Search
These real time search results will draw from Facebook, Twitter, MySpace, and numerous other sources. Just another reason to make sure you have your SMB social profiles filled out and create a strategy to be present with these social sites.
The personalized search results will be customized based on 180 days worth of your searching habits.
What do you think of these new blended search elements…? As a user do you like the idea of your search results being personalized? Do you like that you can see the opinions of your peers in the search results pages…?
How do you think this will affect your SMB search engine marketing strategies for 2010…?
